Headquartered in Málaga, Tiendanimal is a leading omnichannel company in Spain for pet products and services, offering an extensive range of brands in food, hygiene and accessories through its online channel and physical store network.

Since Miura’s entry in 2014, the company transitioned from an e-commerce-focused model to an omnichannel strategy, reaching 65 stores in Spain and Portugal, over 30,000 SKUs (including own-brand items) and services such as veterinary clinics.

Together with Miura, Tiendanimal accelerated its growth, increasing revenue from €27 million to €113 million between 2014 and 2019, consolidating its market leadership and driving social impact policies through partnerships with animal shelters and environmental initiatives.

In 2019, Miura sold the company to the Emefin business group, ensuring continuity of the project and reinforcing its omnichannel and international expansion strategy.